Prepare Your Business for the Digital Disruption

The message from Gartner’s recent CIO Survey is clear; a digital disruption is on the horizon, and not many businesses are prepared for it. Having the ability to manage, harvest, and analyze data is essential to success in 2015 and beyond. The top two priorities indicated by the survey results are responding to the ongoing needs for efficiency and growth by renovating the core of IT and shifting to exploit a fundamentally different, digital paradigm, including new technologies and trends.

Industry change

However, over 50% of CIOs that took part in the survey also stated that they were worried this shift in the industry is coming faster than they can handle, and 42% feel that they don’t have the right skills and capabilities in place to navigate this future. Further compounding the issue, CIO IT budgets are only expected to change by +0.2% on average. This presents a significant challenge, as there is an expectation to simultaneously renovate the core of IT systems and services while employing new technology options.

So what can businesses do to overcome these barriers? Aligning with the right technology partner can make a huge difference. Many of the current telecommunication leaders are set up to thrive in the old platform environment, not the new “big data world” that the industry is moving towards. As a result, businesses can no longer rely on the big telcos to help them navigate this new world since many of them are learning it themselves.

Businesses need to look for the partners, vendors, and providers that are competent leaders in this new digital environment. Some key indicators to look for would be:

  • How much of their product offering is based in the old platform?
  • How much experience do they have with cloud technology?
  • Do they own their network? Or is it outsourced?
  • Do they have FTEs? Or do they use contractors?

The answers to these questions will give you a sense of their level of commitment (as indicated by whether they “rent” or own their network infrastructure or employee base) and their understanding of the type of technologies needed to be successful. To learn more about this pivitol change in the industry, we recommend reading Gartner’s Taming the Digital Dragon.

Is your business is prepared to handle this industry change? Comment below and let us know what you think.

 

Infographic: APIs that Secretly Rule Your Life

Data and user information is the lifeblood of businesses in today’s market, and having the ability to collect and utilize that information is essential. Application program interfaces, or APIs, are used by companies and establishments to collect, organize, and analyze data on a daily basis. But what type of information is being collecting? In one word – everything. This includes political preference, social insurance number, Facebook likes, emails, reviews on Yelp, ecommerce, and much, much more. The data collected is then used by companies to learn about their customers (or target market) and create messaging that is custom tailored for each individual. Check out this infographic, provided by Who Is Hosting This?, to learn just how pervasive APIs are:

The-APIs-That-Secretly-Rule-Your-Life-ver.02-01

 

How do you feel about companies using your online information to promote their product or service? Is this a natural progression as we continue to move to a more virtual lifestyle? Let us know what you think by posting a comment below